Official: Long-term cooperation with FIFA, Saudi Public Investment Fund will become the main sponsor of the Club World Cup
FIFA officially announced a long-term cooperative relationship with the Saudi Public Investment Fund (PIF). The cooperation between the two parties will start from the first Club World Cup, which will become the main sponsor of the event. In the long run, the cooperation between FIFA and Saudi Public Investment Fund will focus on the development of grassroots football.
Saudi Public Investment Fund was established in 1971 and is Saudi Arabia's most important sovereign wealth fund and the world's largest sovereign wealth investment fund.